The Gross National Happiness (GNH) is an alternative to calculating wealth by the gross national product (GNP). Recommended by the King of Bhutan, Jigme Singye Wangchuck, in 1972, the purpose of this index is to build an economy that would serve the Bhutan culture - based on Buddhist spiritual values. Among other moral objectives, it serves as a guide for establishing economic and development plans for the entire country. The Gross National Happiness index established in Buthan is based on four fundamental principles, which have equal importance for the Bhutan Government - growth and economic development, conservation and promotion of culture, environmental protection and sustainable use of resources, good accountable governance.
This indicator offers a new perspective on a national level, in terms of cultural richness and economic development, both of which, contribute to the well-being of the community, personal development ... in response to the traditional economic indicators such as GDP.
According to the Prime Minister of the Kingdom of Bhutan, the pursuit of "Gross National Happiness" has produced rich dividends for the people. It has a growth rate of 8% through: agriculture, the timber industry, producing electricity and steel and high-end tourism. The Bhutanese also enjoy a free education and health system. The "Gross National Happiness" (GNH) has risen to become an official statistic and the Bhutanese ad hoc committee estimates that 68% of the population (approximately 670 000) in the kingdom are "happy".
The GNH of Bhutan has inspired other countries and regions. In Quebec, the collective "building a poverty-free Quebec" has proposed two concepts: the "soft domestic product" and "hard domestic spending" in order to characterize health and social difficulties, which are often invisible.